Reference Number
ACK231013-5
Job Title
Visual Merchandising & Marketing Specialist I Ackermans Woman Standalone Stores
Department
Marketing – Visual Merchandising
Brand
Ackermans
Reporting To Position
Manager
Job Type Classification
Permanent
Number of Positions
1
Location – Town / City
Kuils River
Location – Province
Western Cape
Location – Country
South Africa
Job Advert
An exciting and challenging opportunity, based at our Support Centre in Kuilsriver, has just become available for a Visual Merchandising & Marketing Specialist within the Ackermans Woman Standalone Business Unit.
We are looking for a creative, efficient, and driven individual who will be responsible for internally coordinating the Ackermans Marketing and Visual Merchandise initiatives to provide a unique customer experience in the Ackermans Woman stores, through means of the Seasonal Look, Promo Grid & Manual process as well as Operations and Marketing communication.
Qualifications
Essential:
A Grade 12 Certificate/Matric
A tertiary qualification in Visual Communication Design or equivalent.
Preferred:
A qualification in PR/Communications would be an advantage.
Knowledge, Skills and Experience
KNOWLEDGE required:
Knowledge of VM best practices and principles, techniques and VM trends as well an excellent grasp of customer behaviour
Knowledge of advertising/marketing platforms
Excellent comprehension of the marketing strategies, branding, customer behaviour and principles relevant to value retailing, as well as a practical grasp of the South African industry
Working knowledge of electronic and print communications
SKILLS required:
Excellent communication skills, both orally and in writing at all levels within the company
Excellent organisational, planning, project management, and time management expertise
Self-reliant and results-orientated
Well developed interpersonal skills
A strong creative flair
Effective problem-solving abilities with the ability to think out of the box
Practical thinking style
The ability to:
Translate VM specifications into the specific store environments and displays
Evaluate research, market conditions, competitor data and implement marketing plan alternations as needed.
Work well under pressure and with tight deadlines
Computer literacy (Word, Excel, Powerpoint)
Basic Design Platform literacy (Illustrator, SketchUp, Photoshop)
Key Responsibilities
Liaise with internal partners to ensure the Ackermans Woman VM and Marketing initiatives are aligned with the seasonal look
Manage the seasonal look process through researching trends, best practices and offering practical and relevant advice/solutions
Manage the monthly promotional process through researching trends, best practices and ensure an agile response to market and business needs
Liaise with internal partners to implement the advertising operational plan
Support the departments in tracking and monitoring of campaigns & promotions
Manage marketing-focused initiatives, such as competitions, engagement initiatives, new store openings and social media campaigns
Governance of information published on the company intranet
All administration related to the above processes
